🚀 Welcome to Underdog Ecom

A community and podcast for scrappy e-commerce founders who are actually in the trenches. No gurus, no fluff—just real conversations about the wins, losses, and everything in between.

🔥 What We’re About:
âś… A private Slack community for hands-on ecom operators
âś… A raw, unfiltered podcast sharing real stories & insights
✅ No venture-backed hype—just founders figuring it out

đź’ˇ Join the community. Listen to the podcast. Build smarter.

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Latest Episodes

How would we start over?

If we could rewind the clock and start our ecom journeys over, what would we actually change? While far from experts, we've both been in the game for several years now...

Bid Caps Are Working?

Jack went all in on bid caps—and in this episode, we break down what’s actually happening inside the ad account. Are they finally working? David and Jack dig into the ...

Our Most Valuable Apps!

In this episode, we break down the apps we can’t live without—the ones that quietly power our stores and would leave us scrambling if they vanished. From managing fina...

Margin Focused Offers

How do you run a sale that actually boosts your bottom line—and not just your stress levels? This week, we break down the thinking, execution, and outcomes of their la...

Collabs

This week, we dive deep into the power of collabs—brand, creator, and retail—and how they can drive growth without relying solely on paid ads. From custom merch drops ...

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