Cliffs and Cashflow
In this episode, Jack and David dive into the financial ups and downs of running an ecom brand — from battling cash flow crunches and navigating debt traps to rethinking channel dependencies like wholesale. David shares his candid story of turning things around with a strategic line of credit, while both hosts explore emerging traffic sources and the real potential (and pitfalls) of TikTok Shop and YouTube for ecommerce.
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🎧 More from Underdog Ecom:
Website: https://underdogecom.com
Podcast: https://podcast.underdogecom.com
